Video: Sony PlayStation 3: It Only Does Blu-Ray Movies
Sony’s Senior Vice President of Marketing & PlayStation Network [b]Peter Dille[/b] has unveiled a new video from PS3‘s ad campaign today entitled ‘It Only Does Blu-ray Movies.’
To quote: Next week’s Thanksgiving holiday marks the kick-off to the traditional retail holiday selling season. It’s a key part of our year as many people who may not be hardcore gamers begin their research for the hottest gift items. Naturally, we expect the PS3 to be on a lot of those lists this year.
This holiday’s PS3 campaign marks one of our most aggressive approaches in terms of our advertising reach and frequency, so we hope you’ve seen the new commercials while watching your favorite TV programs.
I’ve been receiving a lot of emails from friends and family and hearing from a lot of you who are catching the commercials regularly and laughing even after the third or fourth helping.
We couldn’t be more pleased by the overwhelming response, not just to the ads, but also evidenced by the sh
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