Sony’s PlayStation 3 Increases Market Share Across the Globe

A new report on the growth trends of video consumer devices, including gaming consoles, recently found that Sony’s PS3 is increasing its global market share.

To quote: "The PS3 is dominant in Japan and Korea, and as of June 2008, has begun to outsell the Xbox 360 in Europe.

It is also steadily increasing its market share in all other regions across the globe, including in the North American market," the report said, while noting that the Xbox 360 still sells more than the PS3 in North America, and consequently, 360 sales still beat PS3 in total worldwide sales.

Even so, PS3 sales have been surging (44% over the holidays) and SCEA senior vice president of Marketing and PlayStation Network, Peter Dille, recently insisted that PS3 will eventually overtake Xbox 360.

Research and Markets also noted that the Americas market should remain the largest for all the console makers through 2013.

That said, "The high population density and rapid uptake of technology in countrie
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1. Report: PS3 Enjoys "Increasing Worldwide Market Share"
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3. Sony VP: Kevin Butler to Star in PlayStation Ads for Rest of 2010

Tags: Global Market Share, Globe, Growth Trends, High Density, Holidays, Korea, North America, Peter Dille, Playstation, Playstation 3, Population Density, Rapid Uptake, Senior Vice President, Sony Playstation, Sony Ps3, Vice President Of Marketing, Video Consumer, Worldwide Sales, Xbox, Xbox 360

This entry was posted on Monday, February 8th, 2010 at 11:30 pm and is filed under PS3 News. You can follow any responses to this entry through the RSS 2.0 feed.